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Best. Detergent. Ever.
50,000+ Customers Can't be Wrong

A laundry experience you'll never believe... until you've tried it.

Finally, a detergent that will treat you right. FREY Detergent Concentrate is free from toxic chemicals that are harsh on clothing, dangerous for your skin, and damage the environment. FREY is filled to the brim with effectiveness. Start your subscription for free today, just pay $1 shipping.

After 12 days your first Detergent and Dryer Sheets will arrive. Change your quantity, delivery interval, or cancel at anytime.

2 concentrated loads detergent (2oz). HE compatible

* Detergent + Dryer sheets ($29 26.55 + free shipping)

Your first order after your trial

The Classic Package

After your trial your subscription will begin every 3 months.
The perfect pairing between The Detergent and the Dryer Sheets. Our innovative, concentrated detergent blended with natural surfactants and coupled with our fragrant, static-reducing dryer sheets, all mixed with our top-rated fragrance.



COST PER LOAD

(for a standard XL load)

Better for your Clothing

WORLD-CLASS SCENT

SAFER FOR THE ENVIRONMENT

HELPING OTHERS: WASH FOR WASH

ATHLETIC-WEAR SAFE

EASY TO STORE (OR SHOW-OFF)

CONCENTRATED, EASY TO MEASURE

STRAIGHT TO YOU, NO STORE RUNS

Designed with purpose

From top to bottom, we created FREY with you as the focus.Striving for the highest quality ingredients and minimalistic elegance, FREY brings a new element of class to laundry and clothing care, while making a positive impact on the world.
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It's time to give back.

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FREY formulations are created to treat your clothing better, lengthening its lifespan and helping to retain its natural color and feel.

We utilize natural, more readily-biodegradable ingredients because we know that you care about the products you choose.

A natural fragrance

Boasting a world-class scent inspired by top fragrances and incorporating over a dozen individual essential oils and fragrances, FREY will leave your garments clean with a subtle, distinct edge.

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Wash for Wash


Wash for Wash

For every order, someone in need is helped through our Wash for Wash program. So, feel great, knowing that your choices are helping to make a positive impact on the world around you.

Best.
Detergent.
Ever.

- According to our amazing customers

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Believe in Better

Better Scent

97 out of 100 customers prefer the FREY fragrance to their old detergent


Better Formulation

No harsh chemicals, with a blend that's better for you and better for your clothing.


Better for the World

Safer for the environment, and a portion of all proceeds donated to those in need.


Find Your Perfect Laundry Plan

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Every order helps plant a tree.

Through our commitment to 1% for the planet, a portion of every order is donated to plant a tree.


Frequently Asked Questions

Everything you need to change your outlook on laundry. Making the upgrade to FREY is risk-free. We are so confident in FREY, we offer a 100% guarantee. If you do not like our product better than your current detergent, send us an email, and we will refund you your full amount.